Toronto, ON (May 21, 2026) — Atlific Hotels is pleased to announce the appointment of Christopher Spear as Vice President, Commercial Strategy. Christopher brings over 35 years of experience in luxury and full-service hospitality, with a strong track record of driving commercial performance across Canadian markets.
In his role, Christopher will oversee the integration and performance of sales, marketing, and revenue management functions across the organization.
“Christopher’s depth of experience, strategic mindset, and proven ability to deliver results make him a strong addition to our leadership team,” said Christine Kennedy, Chief Executive Officer, Atlific Hotels.
Throughout his career, Christopher has built a reputation as a results-driven leader, consistently delivering revenue growth and strengthening market positioning in competitive environments. He has held senior leadership roles with leading hospitality brands including Fairmont Hotels & Resorts and Marriott International.
Based in Montréal, Christopher is recognized for his collaborative approach and focus on performance.